It has been more than two years since the world went almost completely online, and there can be no denying that many things have been changed permanently. Everyone is a lot more conscious about online security, but they feel more comfortable and confident buying their shopping (if not all of it) and doing their banking online. Venues have opened up, and people are happy to be seeing their favourite musicians in person again, but gigs and other events are being livestreamed across the globe. Cinemas are open, but the day-and-date release model seems to be here to stay.
In short, it seems as though the entertainment industry has found a way for the old way of doing things and the new horizons that digital technology has opened up to co-exist. There have been some bumps in the road, which we will get to in just a moment, but it is definitely a case of the industry finding a compromise, instead of simply flipping the switch. There will be some experiences that can only ever be recreated in person. But online accessibility is about more than not being bothered to get off the coach. Here are just a few ways that the entertainment industry and the way we enjoy ourselves are being changed by this new wave.
The Technology Is Booming
One of the main reasons why so many people are happier experiencing their favourite forms of entertainment online these days is that the technology which allows them to do so is far better than it has ever been. It is important to note that this is hardly something that will have taken any sector of the industry by surprise, but something that a lot of experts have agreed on is that the events of 2020 put much of this development into overdrive. Suddenly, everyone was completely focused on how they could make streaming better, how they could open up events to more people from around the globe, and so on. There has been a massive investment into this tech, and as a result it is simply easier and less stressful than it ever has been to opt for an online equivalent instead of going for the in-person option.
Customer Experience Is Getting Better
One of the main results of the improving technology is that customer satisfaction is increasing. Now, there are many different high-tech reasons for this, but one of the most important is down to people doing the hard work. To start with, everyone has got a lot smarter about where they spend their time and money online. They know what the warning signs are, and they are going to take the time to read customer reviews and feedback. One of the results of people spending a lot more time online is that they are much more likely to make it known that they are not happy with their experience. It is also important to note that there are review websites out there which are dedicated to rating and reviewing entertainment websites, such as virtual casinos. They break down the playing experience, the range of games available, the usability, and so on, creating a comprehensive ranking of the best online casino sites out there. To find out more, visit OnlineCasinos. They rank the UK’s online casinos based on their own experience of playing with them.
Going Online Means A Bigger Audience
Arguably the best argument in favour of more online options when it comes to our entertainment is that it simply is more accessible. There is, of course, so much to be said for the experience of seeing a concert live and in person, for example. However, what if the act that you want to see is only playing in one city in your country, or is putting on one special show that you are simply not going to be able to make it to? What if you find it difficult to attend these venues because of accessibility issues? Now, there have been concerts and special live events livestreamed into cinemas for years now, but there have been so many livestreamed online over the last couple of years. This means that people all over the world can experience this special event at the same time, without having to worry about accessibility.
Going Online Saves Money For The Customer
One of the biggest concerns for the entertainment industry over the last couple of years has, of course, been money. When venues were forced to shut their doors, this was tough news for both the acts themselves and the people who owned and worked in these venues. But with the current cost of living crisis hitting everybody extremely hard, regardless of what they do, everyone is thinking long and hard about every penny that they spend. While paying for the online version of a gig or a cinema ticket may not be exactly cheap, it does save on a lot of the ancillary costs. For example, petrol costs are one of the biggest worries for a lot of people right now. When you live stream a concert or pay to watch a new release at home, you don’t have to worry about getting to the venue. These kinds of decisions are only going to be more important in the months ahead.
Flashy Titles Can Boost Subscriptions Numbers
When it comes to making movies available online, Hollywood is still figuring a lot of this out. Recently, there has been some discussion about whether Universal lost money from releasing Halloween Ends on the same day on their Peacock subscription service as they did in theatres. But there has also been a lot of buzz around films that have been released on subscription services only. The new Predator film, Prey, was a massive hit for Disney’s Hulu, and was released on Disney+ on the same day here in the United Kingdom. Paramount is using films like Top Gun: Maverick, which is one of the biggest theatrical release success stories of the year, to drive subscription numbers on Paramount Plus. It seems like movies are one area where no one is quite sure which way to go just yet.
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