Social Media write for us refer to virtual communities and means of interaction between people through which they create, share, and/or exchange information and ideas in networks. The Communications and Marketing Office manages the main Facebook, Twitter, Instagram, LinkedIn and YouTube accounts.
We offer a variety of tools to discuss social media goals and strategy, including one-on-one consultations with schools, departments and offices looking to establish or maintain an existing social media presence, and also offer visions and ideas. Before making any social media account, you must submit the account application form. Be sure to check with your school’s transport network office for specific school policies or branding guidelines. For Submitting Your Articles, you can email us at email@example.com
Social media and other online media are great tools for two-way communication and engagement, but given the nature of this real-time, two-way communication, there is the potential for significant risks associated with inappropriate use.
While social media tools are easily accessible, the rules of the road are not necessarily intuitive. It is a new medium of communication with a lot to learn as well as tremendous opportunities.
We have developed these guidelines to provide essential guidance to everyone at the university, from communications professionals to department managers, on how best to use social media to achieve their communications goals, both as an account holder and as a user/contributor. The tips and best practices outlined here can help you use these channels effectively, protect your personal and professional reputation, and follow University guidelines. We also hope these guidelines will spark conversations among social media professionals on campus to learn from each other as we explore these emerging platforms.
Please review the university’s best practices and feel free to contact Communications and Marketing if you have any questions.
If you are looking to create an account, you must meet with the Social Media Strategist in the Office of Communications and Marketing to discuss the social media policies at the university, as well as strategy, goals, messaging and best practices. Please fill out a request form and we will contact you to set up a meeting.
For Submitting Your Articles, you can email us at firstname.lastname@example.org
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